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Cart countdown element

Updated over a week ago

The Cart Countdown element is designed to create urgency within the cart drawer by displaying a countdown timer. This visual cue encourages customers to complete their checkout before the timer runs out, helping reduce cart abandonment and increase conversions.

By default, the timer is set to 10 minutes, but it can be fully customized to fit your sales strategy.

Inserting the Cart Countdown Element

  1. Open the Insert Panel

    • Navigate to the Insert Panel in Instant.

  2. Locate the Countdown Element

    • Go to Elements → Cart.

    • Hover over the Cart category to expand the menu.

    • Select Cart Countdown.

  3. Drag into Cart Layout

    • Drag and drop the Cart Countdown element into your Cart Drawer Layout on the Instant canvas.

    • It will appear pre-configured with a default 10-minute timer.

Configuration

Once added, you can fully customize the countdown:

  • Timer Duration

    • Default: 10 minutes.

    • Change to any duration that fits your strategy (e.g., 5 minutes, 30 minutes, 1 hour).

  • Styling Options

    • Adjust typography, colors, and sizing to match your store’s brand.

    • Style the countdown so it stands out but doesn’t distract from cart details.

  • Behavior

    • Use the timer to simulate urgency, prompting customers to act quickly.

    • The countdown can be tied to adding items, meaning it starts or resets when customers add/remove products.

Use Cases

  • Limited-Time Offers: Highlight flash sales or expiring promotions.

  • Cart Expiry: Encourage checkout completion by making customers aware that their cart won’t remain reserved indefinitely.

  • Urgency Boost: Create psychological pressure that nudges customers to move forward in the purchase flow.

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