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Creating & managing brand styles

Updated over a week ago

The Brand Styles tab in Instant allows you to define the colors and fonts that represent your brand. These styles appear as shortcuts throughout the Builder, ensuring consistent branding across your layouts.

Accessing Brand Styles

  1. Open the Instant Builder

  2. In the left sidebar, click on the Brand Styles tab

Color Styles

Colors added as Brand Styles appear as shortcuts throughout the Builder. This allows you to quickly select your brand colors when styling buttons, background fills, text, and other elements.

Adding a Color Style

  1. Open the Brand Styles tab

  2. Click the plus icon (+) next to Color Styles

  3. Select a color using the color picker or enter a hex color code

  4. Give the Color Style a name

  5. Click anywhere outside the Edit Color panel to save

Recommended Colors

For a complete brand palette, consider adding:

  • Main brand color

  • One or two accent colors

  • Background colors

  • Grayscale colors

Tip: You can add as many colors as you'd like to build a comprehensive palette.

Deleting a Color Style

  1. Open the Brand Styles tab

  2. Find the Color Style you want to delete

  3. Click the more options button (three dots)

  4. Select Remove Color

  5. Click Remove to confirm

Text Styles

Text Styles added here appear as shortcuts in text elements across your site. Individual text elements can still be customized with different font sizes, weights, and accents through the Design panel.

Adding a Text Style

  1. Open the Brand Styles tab

  2. Click the plus icon (+) next to Text Styles

  3. Select a Font and Weight

  4. Select a color using the color picker or enter a hex color code

  5. Give the Text Style a name

  6. Click anywhere outside the Edit panel to save

Recommended Text Styles

For a complete typography system, consider adding:

  • Heading styles (H1, H2, H3, etc.)

  • Body text styles

  • Emphasis styles (bold, accent text)

Tip: You can add as many text styles as you'd like to cover all your typography needs.

Deleting a Text Style

  1. Open the Brand Styles tab

  2. Find the Text Style you want to delete

  3. Click the more options button (three dots)

  4. Select Remove Text

  5. Click Remove to confirm

Custom Fonts

Upload custom fonts to use across your entire site.

Uploading a Custom Font

  1. Open the Brand Styles tab

  2. Select an existing Text Style or create a new one by clicking the plus icon (+)

  3. Click the Font field

  4. Click the Upload button

  5. Click Choose Fonts and select your font files, or drag and drop them onto the upload area

Supported Formats

Format

Extension

TrueType

.ttf

Web Open Font Format

.woff

Web Open Font Format 2

.woff2

Once uploaded, custom fonts appear in:

  • All Text elements across your site

  • Text Styles in Brand Styles

Quick Reference

Task

Action

Open Brand Styles

Left sidebar → Brand Styles tab

Add Color Style

Plus icon (+) → Pick color → Name → Click outside to save

Delete Color Style

More options → Remove Color → Remove

Add Text Style

Plus icon (+) → Select font/weight → Pick color → Name → Click outside to save

Delete Text Style

More options → Remove Text → Remove

Upload custom font

Text Style → Font field → Upload → Choose Fonts

Brand Style Benefits

Style Type

Where It Appears

Color Styles

Color pickers throughout the Builder (buttons, fills, text, etc.)

Text Styles

Text element style dropdowns across your site

Custom Fonts

Font selectors in all Text elements and Text Styles

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