Instant is a visual page builder for Shopify. You design layouts in a drag-and-drop editor, connect live Shopify content, and publish directly to your store's theme. Instant AI can build and edit layouts for you from a plain-language prompt.
Instant works alongside your existing Shopify theme. You don't replace Shopify — you extend it with custom layouts that use your products, collections, cart, and brand styles.
What you can build
Instant supports several layout types:
Pages — Landing pages, content pages, and your home page.
Sections — Reusable sections you add to your theme in the Shopify theme editor.
Product templates — Custom product pages you assign to products.
Collection templates — Custom collection pages you assign to collections.
Navigation — Headers and footers for your store.
Cart — A custom cart drawer.
Blog posts — Styled blog content published to Shopify.
You manage every layout from the Layouts & layers panel, and add prebuilt sections, elements, or templates from the Insert panel and the Template Library. See Layout types overview.
How Instant fits your workflow
A typical flow looks like this:
Create an Instant account and a project.
Connect your Shopify store.
Enable Instant Embed in your Shopify theme.
Build a layout with Instant AI, a template, or a blank canvas.
Connect Shopify products, collections, and images to your layout.
Publish to Shopify and view the result on your storefront.
You can preview layouts in the builder before publishing. Changes stay in Instant until you click Publish.
Instant AI
Instant AI is Instant's assistant, shown as the Agent panel in the builder sidebar. Describe what you want — for example, a hero section with a product grid — and Instant AI generates or edits the layout for you. AI tasks use AI credits included with your plan. See Meet Instant AI and AI credits.
Shopify connection
Instant reads products, images, variants, collections, and theme settings from Shopify once you connect your store. During setup you can choose Import brand styles to pull colors and fonts from your Shopify theme into Instant. See Connect your Shopify store.
Plans and publishing
Instant has four public plans: Free, Starter, Pro, and Business. You can build and preview every layout type on any plan — plans differ in what you can publish and how much AI you get:
Free publishes with a Built with Instant badge on your storefront.
Starter and up can publish your home page, add a Liquid code block, and remove the badge.
Pro and up can publish a cart drawer, publish to draft themes, and run A/B tests.
Business adds Shopify Markets support across all layout types.
Your active plan and its limits always appear in Settings → Plans. If you hit a plan limit while publishing, Instant shows an upgrade prompt with the required plan. Compare tiers in Compare plans.